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How to Become a VS Model

Want to model for Victoria Secret? Here are 7 (secret) tips to get scouted by this fashion brand.

Model for VS with 7 Tips
Model for VS with 7 Tips

Becoming a Victoria's Secret (VS) model is a dream for many girls, but achieving this goal requires more than just good looks. It demands a combination of physical attributes, personal qualities, and strategic career moves. Here's a comprehensive list to help you navigate the path to becoming a VS model.


1. Understand the Brand

Victoria's Secret has evolved over the years. While it was once known for its exclusive "Angels" and a specific beauty standard, the brand has been shifting towards inclusivity and diversity. Familiarize yourself with the company's history, its recent rebranding efforts, and the qualities it currently values in its models. This knowledge will help you align yourself with the brand's ethos. VS like to work with models who wear their brand; it shows authenticity.


2. Meet the Physical Requirements

Traditionally, VS models were expected to be between 5'8" and 6'0" tall, with an hourglass figure. While the brand is embracing more diverse body types, maintaining a healthy and fit physique remains essential. As former VS model Alessandra Ambrosio noted, it's about "personality, attitude, and confidence," but also the importance of exercise.


3. Develop Confidence and Positivity

Confidence is key. Victoria Secret models must exude self-assurance, especially when modeling lingerie or for their PINK line. Agents and model scouts look for individuals who have a strong presence. Since the rebrand, there's also an emphasis on models who can represent change and have compelling personal stories.


4. Build a Portfolio

A professional modeling portfolio is your visual resume. Share your portfolio online, tag #victoriasecret, and use appropriate hashtags to increase visibility. You do not need to spend a lot of money on pictures if you are just starting out!


5. Seek Representation from Reputable Agencies

Securing representation from a legit modeling agency can open doors to opportunities with brands like Victoria's Secret. Agencies such as Elite Model Management and Ford Models have a history of working with VS. Research model agencies that align with your look, submit your portfolio, and be prepared for any responses. Persistence is vital; rejection is a part of the process, but resilience can lead to success. Less than 5% of models get signed to an agency.


6. Perfect Your Runway Walk and Posing

The runway is a significant aspect of VS shows. Even if you don't have access to professional training, utilize online resources to study and practice. Watch videos of past VS fashion shows, observe the models' walks and poses, and practice regularly to refine your skills.


7. Stay Informed and Adaptable

The fashion industry is dynamic, and trends evolve. Stay updated on industry news, be adaptable to changes, and continuously work on self-improvement. Networking, attending industry events, and building relationships can also provide valuable opportunities.


Becoming a Victoria's Secret model is a challenging journey. By understanding the brand, meeting the necessary casting call requirements, and actively pursuing opportunities, you can work towards achieving this esteemed position in the modeling world.


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